{"id":40,"date":"2026-03-26T00:41:59","date_gmt":"2026-03-26T00:41:59","guid":{"rendered":"https:\/\/jasminekensington.co.uk\/?page_id=40"},"modified":"2026-04-28T22:42:33","modified_gmt":"2026-04-28T22:42:33","slug":"home","status":"publish","type":"page","link":"https:\/\/jasminekensington.co.uk\/","title":{"rendered":"Home"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Header” _builder_version=”4.27.6″ _module_preset=”default” background_color=”#6e77af” hover_enabled=”0″ locked=”off” collapsed=”on” global_colors_info=”{}” sticky_enabled=”0″][et_pb_row _builder_version=”4.27.6″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][et_pb_column type=”4_4″ _builder_version=”4.27.6″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][et_pb_text _builder_version=”4.23.2″ _module_preset=”c94b2d5e-116d-43e9-87db-d7e1cf96daba” header_text_color=”#FFFFFF” text_orientation=”center” inline_fonts=”IBM Plex Sans” global_colors_info=”{}”]<\/p>\n

Hi, I\u2019m Jasmine Kensington.<\/strong>
A UX consultant based in Romsey, Hampshire.<\/h1>\n

<\/span><\/p>\n

<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”default” text_font_size=”53px” text_orientation=”center” background_layout=”dark” header_font_size=”42px” header_2_font_size=”41px” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

I Offer Freelance UX Services.<\/h2>\n

[\/et_pb_text][et_pb_image src=”https:\/\/jasminekensington.co.uk\/wp-content\/uploads\/2026\/03\/ME.jpeg” title_text=”ME” align=”center” _builder_version=”4.27.6″ _module_preset=”default” max_width=”139px” max_height=”210px” border_radii=”on|500px|500px|500px|500px” global_colors_info=”{}”][\/et_pb_image][et_pb_button button_text=”Hire Me” _builder_version=”4.27.6″ _module_preset=”77f9f233-20af-450c-8d50-4160468fd158″ hover_enabled=”0″ global_colors_info=”{}” button_text_color=”#000000″ button_bg_color=”#FFFFFF” button_bg_enable_color=”on” sticky_enabled=”0″][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Featured Work” _builder_version=”4.23.2″ _module_preset=”default” background_color=”gcid-bb730dca-23ad-45ab-ac1c-91061d0c80d9″ collapsed=”on” global_colors_info=”{%22gcid-bb730dca-23ad-45ab-ac1c-91061d0c80d9%22:%91%22background_color%22%93}”][et_pb_row _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.2″ _module_preset=”6735c505-8fd7-474a-aff6-ac9c98c11937″ text_orientation=”center” inline_fonts=”IBM Plex Sans” global_colors_info=”{}”]<\/p>\n

A Little About Me<\/span><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”6735c505-8fd7-474a-aff6-ac9c98c11937″ link_font=”||||on||||” header_2_text_color=”#FFFFFF” text_orientation=”center” hover_enabled=”0″ inline_fonts=”IBM Plex Sans” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

\u00a0<\/span><\/p>\n

I\u2019m a User Researcher and Project Manager at IBM, with a background in UX and Business Analysis.<\/span><\/p>\n

I analyse websites to understand why users drop off, where navigation breaks down, and what\u2019s stopping people from taking action.<\/span><\/p>\n

My approach is straightforward \u2014 no jargon, no over-engineering. I focus on what\u2019s actually getting in the way and provide clear, practical improvements that make a real difference to how people use a product.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Services” _builder_version=”4.23.2″ _module_preset=”default” background_color=”gcid-bb730dca-23ad-45ab-ac1c-91061d0c80d9″ hover_enabled=”0″ collapsed=”on” global_colors_info=”{%22gcid-bb730dca-23ad-45ab-ac1c-91061d0c80d9%22:%91%22background_color%22%93}” sticky_enabled=”0″][et_pb_row column_structure=”2_3,1_3″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”2_3″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.2″ _module_preset=”6735c505-8fd7-474a-aff6-ac9c98c11937″ custom_margin=”||10px||false|false” inline_fonts=”IBM Plex Sans” global_colors_info=”{}”]<\/p>\n

How I Improve your website<\/span><\/h2>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/jasminekensington.co.uk\/wp-content\/uploads\/2026\/03\/design-portfolio_icon_1@2x.png” title_text=”design-portfolio_icon_1@2x” _builder_version=”4.23.2″ _module_preset=”default” max_width=”64px” max_height=”64px” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.6″ _module_preset=”a6190325-2bb3-4582-875c-e14dbc049b09″ custom_margin=”||0px||false|false” global_colors_info=”{}”]<\/p>\n

UX & Usability Audit\u00a0<\/h4>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”032edda8-29e6-496c-bc73-f1e38ec91654″ global_colors_info=”{}”]<\/p>\n

I identify where users get confused, where navigation breaks down, and what\u2019s making your website harder to use than it should be.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/jasminekensington.co.uk\/wp-content\/uploads\/2026\/03\/design-portfolio_icon_2@2x.png” title_text=”design-portfolio_icon_2@2x” _builder_version=”4.23.2″ _module_preset=”default” max_width=”64px” max_height=”64px” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.6″ _module_preset=”a6190325-2bb3-4582-875c-e14dbc049b09″ custom_margin=”||0px||false|false” global_colors_info=”{}”]<\/p>\n

SEO & Visibility Review<\/h4>\n

[\/et_pb_text][et_pb_text _builder_version=”4.23.2″ _module_preset=”032edda8-29e6-496c-bc73-f1e38ec91654″ global_colors_info=”{}”]<\/p>\n

I highlight missed keyword opportunities, weak page structure, and issues that may be affecting how your site shows up in search results.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/jasminekensington.co.uk\/wp-content\/uploads\/2026\/03\/design-portfolio_icon_3@2x.png” title_text=”design-portfolio_icon_3@2x” _builder_version=”4.23.2″ _module_preset=”default” max_width=”64px” max_height=”64px” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.6″ _module_preset=”a6190325-2bb3-4582-875c-e14dbc049b09″ custom_margin=”||0px||false|false” global_colors_info=”{}”]<\/p>\n

Conversion Improvements<\/h4>\n

[\/et_pb_text][et_pb_text _builder_version=”4.23.2″ _module_preset=”032edda8-29e6-496c-bc73-f1e38ec91654″ global_colors_info=”{}”]<\/p>\n

I pinpoint what\u2019s stopping users from taking action \u2014 whether that\u2019s unclear messaging, poor layout, or missing calls-to-action.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Footer” _builder_version=”4.27.6″ _module_preset=”default” background_color=”#FFFFFF” saved_tabs=”all” collapsed=”on” global_colors_info=”{}”][et_pb_row _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.2″ _module_preset=”4cc1ca0c-530b-484b-affd-1716db284ee6″ text_orientation=”center” custom_margin=”||10px||false|false” global_colors_info=”{}”]<\/p>\n

Contact Me<\/span><\/h2>\n

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jkensington01@outlook.com<\/a><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.23.2″ _module_preset=”032edda8-29e6-496c-bc73-f1e38ec91654″ text_orientation=”center” global_colors_info=”{}”]<\/p>\n

Feel free to contact me with any inquiries or questions!<\/span><\/p>\n

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